Southwind Apparel
Our Story | Live Life on Your Time
Southwind Apparel is fashion women can live in. We’re an active leisure women’s apparel brand that provides an effortless wardrobe and flattering fit.
Southwind is dedicated to helping our customers experience their best living yet. We believe in making time to enjoy life passions, and that it’s an essential part of being true to ourselves and others. Southwind is fashion active women can live in. Whether it’s a round of golf, tennis at the club, a full day in the sun, or even just hanging with friends, our prints and styles will keep up with you. We live for the hustle of women who work and play, and who empower others to do so.
Effortless, wrinkle-resistant, moisture-wicking, and lightweight, Southwind Apparel is a wardrobe staple and a travel essential. With an undeniably flattering fit and elevated style, women feel confident in the cut and fit of our clothes. We strive to be both fun and functional with a wide array of interchangeable, exclusively designed prints. The women who live in our clothes are standouts and adventurers.
Our Customers
We’ve listened carefully to what women loved about the products, and it provided insight into why women loved to wear the clothing, and why it made a difference in their everyday lives. We learned that women are so busy and active that comfort and practicality were essential, but looking great and feeling confident were equally as important. Our customers choose to be both stylish and comfortable, and feel the satisfaction of their hard work by taking time to pursue their passions, re-charge, and enjoy life.
It’s Our Comfort
While many brands boast comfort, we deliver! We make comfort a priority: soft, light, moisture-wicking, easy wear, and easy-care fabric. Our styles are designed to flatter women of all sizes, contouring a woman’s body comfortably in ways other brands don’t.
It’s Our Versatility
Multifunctional and interchangeable, our styles take women from daytime to date night, from the beach to the boardroom, from the gym to the grocery store. It's this phenomenon that continually excites our customers and keeps them wanting more. It also makes packing for travel a breeze!
It’s Our Prints
Designed by us and exclusive to us, our prints come in a variety of options: colorful, whimsical, nautical, and classic. We also offer solids to provide the perfect compliment.
It’s Our Styling
We offer styles that are refined or enhanced with features like pockets, ruching, back seams, cup inserts and more! Our styles transition easily to a woman’s unique lifestyle.
Features
UPF 50+ Sun Protection
Designed in the Chesapeake Bay, Made in the USA
Worry-free Nylon/Spandex, moisture-wicking fabric
Machine washable, Quick-dry and Wrinkle Resistant
Interchangeable separates and dresses